Understanding requires perspective. Perspective requires experience… life experience. In addition to being accomplished researchers the people of Sigma bring together a fascinating array of life and work experiences: consumer packaged goods marketing management, professional singing, radio & TV broadcasting, the graphic arts industry, higher education, retail management, political science, the social expressions industry, literature and business ownership. We come from a variety of backgrounds with one key element in common: people fascinate us. This holistic approach to team building makes our Research Management Group a dynamic, interesting and fun bunch of people with whom to work. It also produces great results.